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Press release November 17th, 2025
Blue Systems Launches First Rideshare Data Platform with Dallas Fort Worth International Airport
Los Angeles, CA – November 17, 2025 – Blue Systems is proud to announce the launch of its first-of-its-kind Rideshare Data Platform pilot, powered by Gridwise Analytics, with Dallas Fort Worth International Airport (DFW), marking a significant advancement in airport ground transportation analytics.
Rideshare services now represent 25-30% of ground access trips at major U.S. airports, yet most airports lack visibility into Uber and Lyft pricing, demand patterns, and passenger behavior. Blue Systems Rideshare Data Platform offers verified, trip-level data in an intuitive dashboard built specifically for airport operations, and beyond.
With this Platform, DFW airport staff can:
- Access real trip pricing data to compare against parking rates and inform dynamic pricing strategies;
- Utilize demand heatmaps to identify congestion zones and optimize passenger pick-up and drop-off (PUDO) areas;
- Analyze origin-destination patterns for its passengers to understand competitive positioning and enhance overall ground transportation planning;
- Gain ROI-ready insights to model parking strategies, evaluate shuttle feasibility, and justify infrastructure investments.
This pilot represents Blue Systems commitment to empowering airports with actionable mobility data for smarter, data-driven decision-making. Building on the success at DFW, Blue Systems plans to expand the Platform to other top U.S. airports.
For more information about Blue Systems Airport Ground Mobility Data Platform and its capabilities beyond rideshare, visit https://www.bluesystems.io/airport-ground-mobility-data-platform/
For more information about Gridwise Analytics and its industry-leading gi mobility insights, visit: https://gridwise.io/analytics